About Rosarito Ensenada

Paseo Ciclista Rosarito Ensenada SA de CV is a Mexican corporation based in Mazatlan, Sinaloa, Mexico that owns and operates the Rosarito Ensenada 50 Mile Fun Bicycle Ride.

Video Overview
This 5 minute video by Crystal Fambrini of CurrentTV is a great overview of the event.

Values
1. Improving the health of people and the planet through cycling.
2. Benefiting children and families in poor communities.

Charity
We raise money for International Red Cross' Cruz Roja facilities in Rosarito Beach and Ensenada. Cruz Roja is the primary medical provider for Mexico’s poorest families.

We also collect bicycle donations, and work with Desarrollo Integral de la Familia (DIF) to distribute the bicycles to families in Rosarito Beach and Ensenada who otherwise could not afford to own one.

Awards
2007 - Best Cycling Event
2007 - Best International Cycling Event
2007 - Best Destination Cycling Event
2006 - Best Cycling Tour
2006 - Best Cycling Tour
2006 - Best Cycling Event
2005 - Best International Cycling Event
2005 - Best Cycling Event
2004 - Best Cycling Event
2003 - Best Cycling Event
2003 - Best Cycling Event

Customer Loyalty
57% Repeat
43% New

“I rode last weekend for the first time and had a blast! Your event was a well oiled process honed by years of experience... It really showed! I will be back next year! After years of riding I was reminded of the pure joy and outright fun a bike ride can bring a family!”
- J. Campbell, Laguna Beach

“This is by far the best facilitated event I’ve been on, and it’s amazing how the communities have accepted this ride and the people who ride it. This was one good ride and one that I would attend again and recommend to anyone.”
- A. Sapitan, San Diego

“Thanks for another great experience. I’ve lost count of how many times I’ve done this since the early 90’s. All I know is that they keep getting better each year.”
- M. Flowers, Placentia

History
The history of the world famous Rosarito Ensenada 50 Mile Fun Bicycle Ride dates back to 1979, when a few friends rode the old free road from Ensenada to Rosarito Beach and noticed that they'd ridden exactly 50 miles. The ride became an annual tradition and grew so large that in 1986 a spring ride was created to alleviate the crowds. The Rosarito Ensenada bike ride is still held each April and September.

Demographics of Participants
(more info)
(print)

Nationality
69% United States
31% México

Gender
76% Male
24% Female

Income
$74,600 USD Median
36% >$100,000

Education
38% Bachelor’s
17% Master’s

Civil Status
56% Married/Partnered
44% Single

Languages
95% English
36% Spanish